NEW YORK — Some of the most familiar names in pickles, cheese, hot dogs and other packaged foods are set to come under the same roof after H.J. Heinz Co. announced last week that it plans to buy Kraft Foods in a deal to create one of the world’s largest food and beverage companies.
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Mark Magnesen will be the new president of Oscar Mayer, based in Madison, a division of Kraft Foods of Northfield, Illinois.
Oscar Meyer "hotdoggers" Kelly Goldthorpe, left, hailing from the University of Missouri, and Eliot Pattee, a UW-Madison alumnus, wash their Wienermobile at the 4 Seasons Car Wash on East Washington Avenue in Madison, Wis., Wednesday afternoon, May 22, 2013. Between the two of them, they have traveled to 22 states. They arrived in town on Monday, and were washing up their rig for an appearance at Brat Fest. "We got a lot of bugs on the way [from Kansas City]," said Pattee. "Nobody likes a dirty dog," said Goldthorpe. M.P. King-State Journal (Published on 5/23/13) Oscar Mayer “hotdoggers” Kelly Goldthorpe, left, and Eliot Pattee spiff up the Wienermobile on Wednesday for an appearance at Brat Fest this Memorial Day weekend. “We got a lot of bugs on the way (from Kansas City),” Pattee said, while washing away the splatter at the 4 Seasons Car Wash on East Washington Avenue. The pair arrived in Madison with the famed vehicle Monday. They’ve traveled with the vehicle through 22 states. (Published on 07/25/2014) Oscar Mayer “Hot Doggers” Kelly Goldthorpe, left, and Eliot Pattee, wash their Wienermobile at the 4 Seasons Car Wash on East Washington Avenue last year.
Mark Magnesen, president of Madison-based Oscar Mayer, will be president of the U.S. meat business of Kraft Heinz when the two food companies merge.
