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Beef advocacy program seeks new applicants

Dec 7, 2022
Dec 7, 2022

koester family — Steve, Tracey, Shaye and Kacey Koester

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The Beef Checkoff-funded Trailblazers program is seeking applications for its next class of beef advocates. Trailblazers, developed by the National Cattlemen’s Beef Association (NCBA), a contractor to the Beef Checkoff, takes advocacy to the next level by giving participants the tools and training they need to promote beef to new audiences while addressing and correcting myths.

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